Gumpoldskirchen, 20 December 2024 - NOVOMATIC is set to dazzle with an unprecedented display at the debut of ICE 2025 in the city of Barcelona. From January 20-22, visitors to Fira Barcelona Gran Via will experience an immersive gaming world. Attendees will be able to explore cutting-edge technologies, high-performance hardware and innovative solutions that promise to surprise, captivate and establish a new differential in the industry.
With a resplendent booth, NOVOMATIC promises a unique X-experience with exclusive launches and all-time favorites. The NOVOMATIC booth #3K20-80 will be the epicenter of the action with revolutionary solutions and unexpected surprises.
Innovation in every corner
NOVOMATIC will present its complete portfolio of gaming products and solutions, including:
- Products for physical casinos
- AWP Gaming Machines
- Management systems for casinos and gaming hallswith biometric access and player tracking technology
- Secure cash management devices
- Sports betting products
- Online gaming solutions
This 360° portfolio meets the highest demands in technology and quality. It will also include the participation of subsidiaries and technology partners such as NOVOMATIC Spain, NOVOMATIC Gaming UK, NOVOMATIC Italia, APEX, LÖWEN ENTERTAINMENT and Ainsworth Gaming Technologywho will be showcasing their products. In addition, this year the stand will have a specially designed area to receive the guests of Latin America.
State-of-the-art hardware splendor
The impressive series of cabinets V.I.P. X™. will be the main protagonist, marking a new milestone in premium entertainment. As a stellar complement, the revamped version of the iconic DIAMOND X™.which promises to exceed all expectations with unparalleled performance and breathtaking features. To complete this luxurious display, the impressive SignsThe new, state-of-the-art technology will offer an impressive and unforgettable visual spectacle.
Gaming software takes over the scene
In this edition of ICE, NOVOMATIC will present a portfolio of games optimized to the maximum. The new Linked Progressives will take center stage, introducing innovative game mechanics that will enrich the player's experience. Among the highlights of the releases, the acclaimed Piggy Prizes - Wand of Riches is positioned as one of the great favorites, thanks to its exceptional gameplay and challenging mathematics.
In addition, an innovative multi-game selection will debut in the form of customized packages designed to meet the specific needs of each operator.
The digital experience will also have its own space with the outstanding presence of GreentubeNOVOMATIC's digital entertainment and gaming division, which will have its dedicated area #2E40 in the iGaming section. Visitors will be able to discover the latest online gaming proposals with NOVOMATIC classics and exclusive developments, combining innovation and tradition in an electrifying and unforgettable experience.
The revolution in casino management: NOVOVISION™
Finally, experience the revolutionary casino management solution NOVOVISION™. Based on the latest cutting-edge technologies, with a comprehensive approach and an ever-increasing diversification of system functionalities, NOVOMATIC's visionary casino management system provides a flexible solution that adapts to any operator's requirements for the modern casino and beyond. At the upcoming ICE show in Barcelona, the NOVOVISION™ team will present the latest developments specifically in two distinct configurations: for club operations and for casino rooms.
Revolutionary solutions in ETG and sports betting
The future of sports betting is now present with the NOVOMATIC ActionBook™ Edge 1.43Ja vertical kiosk that redefines the betting experience with a fluid and intuitive operation. Also part of the proposal will be the innovative NOVO UNITY™ PRO. This solution for Electronic Table Games (ETG) will shake up the casino environment with its unprecedented functionality and adaptability. Parallel Play and Simultaneous Betting options, along with the integration of slot games, provide greater interaction and dynamism to players. Show attendees will be able to experience this technology first-hand and learn first-hand about the capabilities of this solution that promises to transform the way casinos play.
A show of surprises and challenges
At ICE 2025, there will not only be revolutionary products. Visitors can enjoy exciting prizes, exclusive surprises and a unique challenge: Can you beat the champion? Visit the NOVOMATIC team at the booth. #3K20-80 and discover it!
The great debut in Barcelona
Thomas SchmalzerVice President of Global Sales and Product Management at NOVOMATIC AG, comments: "ICE is the ideal setting for industry leaders to learn about the breadth and diversity of NOVOMATIC's product offering. We invite them to live a unique experience in one of the most impressive booths in our history, where they can discover first-hand how our end-to-end solutions - ranging from sleek cabinets and monumental signage to exciting sets offering multiple combinations of functions - are designed to meet all their needs from a single source."
Bernhard TeuchmannManaging director - Product and Technology Division of NOVOMATIC Spain, adds: "With the debut of ICE in Barcelona, we expect massive attendance of operators from all over Spain. NOVOMATIC Spain will have the opportunity to showcase the Group's innovation potential and a wide range of products".
Don't miss the opportunity to live the NOVOMATIC experience at ICE 2025! Visit the booth #3K20-80 and enjoy a dazzling exhibition that promises new standards of innovation in the gaming industry.
